DAY. m
RSRADI
.. .. w- ' V “’135‘4.
. W
,""
L7; n24 ~ »;;»_ yogi c:
Q
.1?» s
3.‘
0N Housman) Roam
\ um,
Simona]
: .1.” 13:10:}
red on interest-
" MS from
f r‘xllv’.
«12'; infnrvsf.
1hr! ‘11
r3.-
Station
which has' home'and what they can love in
!
9r.;,—nmry-3 uniiorm at all times. and the menu-
(32mm { facturlng profit is turned over to t2:
of the ' consumer. a further economy. Many
housewives in this enlightened m
work on s. budget system in the
tori {ht grocery‘bllls can go toward
rgnr
: mini haw: a keen
v
" ..w,.._-;n5 with
of
..,I
‘9'” .«pwviaziv up- a heacfmtlng Isl-at. cgmlnltted
ll "wonnmics.
"" 0“ 0‘1? Na- rally. 0! course it he is I“ amt
.. O
the
a". in world
af-
studvnts of
":1 t:
rivl for prospe
is not
(371' but the
”'1" In {or a.
- ’1 on
~. .. t'
. 3"”,
-' lrt‘l‘m
* f -:'i:xls
"'“Llarze
"1‘ ‘ lvi”.
n...’
as
of
:‘ can aurh
'-<r.-r=.-.
i' r l’u'onomy.
by Store
3: (31:9.
:5 a greatest
ri'y.
the
wo-
well
homer-hold!
i
their p-‘rsonal adornment. an extra
visit. to the movies or thentre. n
radio set or a phonograph.
PumhcAee-n
“The great trouble with the or-
;slmrtry observer is that he or she
' .vu ‘alking willizthinks or the grocer u merely a.
of shall there- 3 cream“: of dolls“ and m, not In
1T“0l10mllt:
onel
ten
has
understands
_ a"! mute};
4 ' f-' {or com
" Living et'o
r‘ " cf ct rem
'nlern
ts it
bah!
lved
or].
i
a
much I
l
. among no.»
' h
3: as in-; the best quality.
to
serving you cfliciently and economi-
‘F’at ’ you don't want him It all. any more
than you do any unreliable eer-
vanr. but the agent who can do it at
the lease expense is the one you win
, employ.
"In other words. the Chain Store
attends to your buying. e-embles
for your convenfince products from
every corner of the earth. Iciccto
gunmntees their
purity and subdivide: the original
large packnge into the small lots
needml in the family kitchen—{or
the absurdly low figure of a. dollar
3;). month. No public serVice equals
“.3. rrvr‘lution;
we: rvzwntafion;
* .'-'~rsm.nd:rlz andi
i- vn ‘3
r
. chant.
and the ,
lrnprove<l
.’ h 22'» becn sez‘
v»? of increased:
~ I“. marry
Store.
*‘t n3 ‘ only better
. 1-“‘;.Lliy
1‘ I‘.’ the
reduced
‘1sz American;
' est grocer is the keeper of your own
, i
.4..;'y of men:
A L,.—‘
handml out:
1.. improved very3
a" loving better!
= ever lived in.
.‘zirT. They buy;
'- ~:zs. the
' "12‘s.
Chain T
cartel
'. i=3 are of the?
is rrtally'
5 1n the Chain;
:s not. a. creditf
“131.93 of goods.
is u. brg3
"-.r is a. pack—
;‘r. for iilustra-I
|
7.3: boon. out 013
7 days. and the
' Chain
the
l
i
- a fresh sup—i
wit; This 13'
--~ of voice.
; 1's s'rergth it:
’n E: of time on:
. :min Stare pro-'
5.; 3'.
an: been so in-
\
or men approarhes it in cheap-
n-ss or effectiveness.
"Remember that the housewiie
demands for more from the grocer
than she does of any other Incr-
She trades with with him
every any in the year. two or three
times a day in many cases. and no-
thing that she buys demon 3) de-
pvn-lnhle a. quality, or such purity
and honesty. You may buy shoes
twice a. year, furniture every two or
three years. dry goods once I week
or so. but the grocer is your daily
dopemlnnce. He must be there when
you was: him and he must have
what you want and at the price
which you can. rely upon as the low-
cut. in the market. In fact, the hon-
pantry, He keeps it stocked right
and ready at all time. tor you.
".\ service as intricate and exact-
ing as that costs money and much
0: the criticism levelled It the
grocer for the high cost of living is
umiist. Still. the grocer who con
perform his work at the lowest fig-
ure is the housewife! best friend.
"“‘e have no quarrel with the
old-time grocer. but the Chain
Store marks the same kind of pro.
press in grocery store efficiency that
the great corporations of industry
1 do In production. System: order and
large transactions today create
goods at prices the old time worker
and factory owner could not dream
of—or wot‘l it the dollar bed the
some producing power in labor Ind
materials it had a. couple -of genera-
tions ago. Relatively its emclency is
the‘rtorncrstone at America: com.-
mercial supremacy to-dsy. .
”The Chain Store Grocer la the
application at lyntem and ode:
non of quality' and his methods applied to a do-
n’t) ihe 'anu- v mr-etic service. so that Its coat t: you
“1 to assure; has been brought down to about
.;..; us: in: . $1: a. gear. W'hatever efficiency
—_——————_——_.__._.-_____.
FLORIDA
SUGAR .
LANDS
out: 8 erect-o h m m h
mmmlhe totoeln-
W W end represents
I. am of from lie to 20%. 1here-
fare. every item at Unnecessary
waste and cost which the grocer
can eliminnte is directly (onthe be-
nefit of your pocketbook. For a.
minute let me explain why the
Chain Store means so much to the
American housewife:
“Within the past. twelve or fifteen
31.1". the Chain Store has been
gaining efficiency in al‘. directions
and with astonishing success The
Chain Stores of today represent am-
ple capital. Their resources per-
mit them to buy where and what
they will and to reject what they re-
gard as unsuited to discriminating
housemves. They buy in larger
quantities than the single unrefine-
rnnse they have a. read] outlet big
Mammoth“.-
couldcxpect. Wei-crass:
nmertocnrryfln times no
thccssnd'cnoes to n jun-tired cmpmnny‘ articles as she needs or those
men. he sells them to one end
saves all that sales expense. The
housewife gets the benefit because
the chain store paw It alct-g nt
once and at a. figure which. will
move goods on his shelves.
Turn—over.
“A big factor which the avenge
housewite does not appreciate to,
how much it costs her to par for
the slow—moving dead stock or the
oidoline grocer who turns hrs étock
that is, sells out or does business
equivalent to selling out. about sev-
.en or eight times 0. year. "file
Chain Store turns its sleek from
twenty-five to forty times I. year.
The secret of profits in trade lies
in quick turnover and at small pro-
whlch she will only need ooze or
twice a year? '
solo Grocer’s cost to estimated at
{3'ch seven and 3-4 to twelve per
cent. and over;—the Retail Gro-
ccr’s cool: is from twenty to twenty-
six per,cent.
“Chain Store Grocer organisation.
occupying dual position oil a. Whole-
saler in buying and Warehousing
ozd a Retailer in selling to the
consumer. the total cost of opera-
Etxon is from thirteen to eighteen
per cent. The difference’betwecn
the cost of operation of thv line
method. 0! manufacturer to “hole-
saler-to (retailer-to consumer and
the chnln store grocer meihcd, is
“Cost of operation—The Whole.“
“ groceries
. ,. . .3,
kmmmdm Mne-
mmm “Olin-es experts tn
uewhprtnmmthem
is: ‘
.store grocer all-at more. Cne of
the em of our IMQIII u
that not be models of un-
nnt'ton an! the clerks mun mfntntn
a stnnéerd o! courtesy no.1 helpful—
“Chafi‘fitore‘mnnngers and clerks
are selected. mined and W
to be the kind of clerk- the house-
wife wants to trade with, wheres.- tn
the old-line grocery store, she tele-
phones her wants or it“: (or an
order boy to cell for the order. The
Chain Store Grocer he; brought
“back the lost art of “shopping" in
I! more housewives
would personally go to the store.
they wouidflselect better groceries
l..~‘__ ”m w ; I“
n M m "It on
the Wm’ moo.-
dds whet to be! with lt—whether
tobuynwum-lcunedirehul
clock. or n phones-mph. or riled
our. ctc., m of which wank} have
cost about the nine. Her neighbor 3
inquired why the Md mud tt .1
Si:
thentnretqun-bg ,
WWW thinner of .‘
anhemde arms to an ell-u.
othouckeepemlothasuutow
all. why not ave it. Her reply to
that was. ‘I my. skendy med it
what’s the good of .V‘II‘ it
once.
again.
85,” Unit.
“TheChaln Store Grocery indus-
try menus progress to the house-
wife. and the facts are tho:
clearly one at the greatest nevi-{or-
wnrd in the busine- world in lull 3
Nothing prove- thh quite
so clearly as the rapid expulsion of
Chain Store systems. It is enchanted
that there are about thirtyonve thou-
century.
boy:
I’ situsted‘?
pm ‘Dou’tyoukno'wherofl'_
ungu- comes from? "ten. ctr, m
it is borrow it from our neighbor! ' j
“the tendency of the time D U
eliminate
costly element in the m ‘
foods from producer to consumer, .
the interut ot the letter. and an
the Chain Store grocer In. Ice-
of modern and
brary and are
was 3"? 50
.w.
Library Desks .
take up very little room in the li-
There are some very fine patterns
including the Governor Winthrop
and block front styles.
expensive of these desks
f
Colonial designs
ever so useful. ~
The least
5
NOW 22
Fourth floor.
Sold by the Acre—
on Easy Payments
I
THESE lands yield more cone coo-
tammgmoresugarthnnanymds
anYW'hefe else. ‘
Emmoumeo‘md'owpdby
aMWflWM
Very Handsome Rem
i
‘\
, - . v.3 i —
e ' ‘ '
A Very Good Time to Put Thought _ i
O ‘7 .
and Money mto I" cry Good Furmture
.9 Tbi§isthcseas<lhwbentbcbusy hootemakcrbas time to concentrate herdiougbtsonbowtomakctbebomc
'3 more beautiful —.- thc kind of a home her children W111 love—the home vvbcre they will want to bring their friends for ~ 3 i
Ewesfmd iahncn‘g. It is tastefully arranged, borne-like and yust as fashionable and up-to—daie as the young people 4 3
- ome tom 00 " ' . : . 1
, During the, January 5316 You can purchase this fashionable, canfortabk immune angry consaderab less for , ' : '-
1: than at other times. re you find furniture to fill in" or entirely furnish a home; pieces or mat suites ‘ _
—all at decided savings that will be weigh . ' Eczema“.
Living Room Sets Old Fashipned Bedroom Sets ' Dining Room Sets .
The art'st'a ,, t f Present Unusual Volueo Dining sets in very beguil-
the rooml éicgigficfilosgg S h secretaries h d (1’ French grey enamel set consisf- ful period designs twalt 'Jétf i
. the possibilities for thé charm- “C 35 our 39c“ 0‘5 a . en ’ ing of bureau, chiflorette, bow-end approval. With their January 1
- » -- found 50 com emcnt, combining bed, dressing table chair rocker and 521: tickets attached they are
ing arrangement of_rurmsh- the desk and glass enclosed book ' ’ -, ’ ‘ " - be t l
mgs when good furniture has ' bench. Regularly 5‘88 3250 wonderful bargains. S m on
been selected. It is home-like. 323563.150”? -’ my 1,202.; a? “261:“? Very Wally priced set in mahoglnx With ,' 3
comfortable and yet embodies an m) 'in ma g n} 0 Another set of similar style, but inCh tmfi'et, chips. .czbmct, ;
. 3 . _. . _ hogany finish. . . table d 3: chairs 5 of the
individuality and style. 3 made 0f mahogany, 5315th in two an 5.1 . I
We have many very special Regularly $170 149 shades, is very handsome and has a finest Engllsyh £125ng- 5270 3
values among living room Mahogany am.- b $ ' 531‘ W 3240 PM?“ ”£93310 i
sets. Sets With large and rest- Regularly S70 55 Regularly $275 Dainty Louis XVI set 1':- e' ,
ful daveripori, wing Chair and FM floor. W'indsor' style set has 3 large presents .oncofthemostbcm- i
arm choir, all covered with Hi 11 Back Chairs bureau, vanity dresser, chifforcttc tiful fashionable 3
a. beautiful tapestry. 5255 g . . _ _ and bow-end bed——all for the low now, too! in mahogany. . it
Formerly 3295 . Every well appozntcd living price ' 3345 has a sixty inch bufet, china 3
Or a sci in a raised pattern room 01' hell boasts one. Of these Regularly $395 cabinet, table and su.chans. 3
of grey and blue velour. 10W)! chairs. Wm “‘11 “3‘35 ‘ mm “M- eRezuhfl! 3303- 59w“ 531‘
which previous to the $285 pomt or beautiful tapestry. — they Tm Wagons Wk6 3270 i « ’
sale was $335 . add color and dignity to the room. Every woman will welcome the . , is g ,
rBeautiful Colonial sets COV- ch' Race $42 . $36 7 chance to get the ML ma“: Th6 Q0631! Agra: Mad 2
cred with plain taupe velour. Sale price ' ' - {£95137 , “Wm, bY_ an i _.
This also h d _ shi rm am. “a at 1 “am“- There are America: wahtut set finished i ..
t tch. 3; 0“" cu 0‘15 Windso" Chairs only 1 few days 15ft.” Which in in two tone ’efiect. Clair; are * “l
103134 0m” 8344 . r . - ~ W with shelf, rubber fired covered with finest blue : *5 ’2
ySets , Also W moétnn- " wheeleheevyglasstrzy toptvith leather R ’4
1n taupe _cntbosscd portant as extra chairs. Artistic ‘9 ‘ niche! handles may be had at. the - .375 $315 ’
velour— much distinction be- in design, they were contrived by r m S - s...
sides being wonderfuuy con-
structed from the standpoint
of durability. Former-
mastermkmcndttholoniasto
furnishcanfortaswenaschzrm.
Wake! CI-in wifl'l rush
The 5%than
I
:crous him
MALABgl
Rmmm—o-WI
’fo
“fie-“am soon co.
if” to: “use.“
1"1. N.Y.
pm!!! «and aim-mm“
t " i n.
; - only.
. m.
“It.-
Edmndoou‘rd
o
‘Q
RISUGAR CO.
1: EAST 41.: STREET NEW YORK. KY.
”was
all- I'll-Ii"-
So...
3 Go
13313290
Fourth floor.
3255
seats, formerly $19 31m
wmcn sects, $11
formerly $19.50 .
3 rant! tar.
i.
‘* End Tables ,
'- So may
need just this table.
hogany' or with a two-tone finish,
it appropriately blends with other
furniture and is at home near the
luxurious davenport or chair.
Regular
enough to move large qmniities fir Quick turnover emanates the :assed on to the consumer. and re- and save fir more dollars than they and unit”: in the United sates. pushed. It I: on evolution In nub
quickly. Some chains buy such chain store to work for a. smaller presents. indicated. a. mvirg of imagine, not to mention the nine n large majority or wine)“ are But chandlstng and “continuum
v enormous quantities a: a. um; that prom than_the regular grocer. It’s from ten twenty per cent. or of personal contact and acquaint- of the Mississippi River. while the in the future as in the M be”.
my manufkturer with a. factory the same old story of the 'nlznble more. . ' é sneewith their Pentry Manager. tendency is growing W'estnrd. of public demoni.‘
—- t ‘T L
| a ' “ *
; I
3 1
I ‘
i 3 ,—
i
\ . t
"3.:
places in the house 3 3‘
in plain 1111- Y
59
Special price
Fourth floor.
3
$7.75 .3
i
i
special sale
Regularly $28 50
price of
‘24-'15
“codes Table Malena... “an?"
.Th? lovelyColonnltypes gaginunderthebookczseing
nth t and drawers. them. Therearelovdy.
we“? :32 " ‘28 ~mmn ii" I paces." 3 at 3
r” . . " roan-scar. . ' ‘ ‘15 ‘13
Norwalk Chronicler