WI
" EVENING SEN'HNEL'
South Nor-walk, Conn.
lstsblislied 1870 by James Cornea
I.L.&A.L.GOLDBN,£ropI.
EARL c. DILAND.
Editor and General Manager.
[sued daily. evenings. from Sentinel
building. 97 Weshington‘street.
South Norwalk.
Telephone: Norwalk 0: and 9:.
Branch Cities: to Wall street.
Norwalk—Jl‘elephone: Norwsllr 1388.
Single Copies . . . .. .. . . . Three Cents
By Neil. .. . ..... . . . . $9.00 per year
' Entered at the South Norwalk Post
one. as Second Class Mail Matter.
Miniature Almanac tor Tomorrow‘
Sun rises 6 :40, sets 5 :29.
High tide 12.51 a. m., 12.59 p. m.
The Associated Press is exclusively
entitled to the use for publication of
all news dispatches credited to it or
not otherwise in this newspaper and
also any local news published herein.
All rights of publication of special
dispatches herein are also reserved.
A Thought for Today
And Jesus saith unto them,
have )1! never read. Out of the month
of babes and suckling-3 thou hast por-
fectod prettier—Mat. 24:16.
Q I .
Children are God's apostles. day by
day sent forth to preach of love and
hope and pcncc.——i.owell.
0
Selling
fihlesmanship is an art that is be-
ing given much atil-niion in business
life now. but. the idea. should be cm-
phasizcd that plausibility and smart
talking do not produce permanent. re-
sults.
Some people early show some abil-
ity in sales work ‘because they are
such smooth and easy talkers.
to do most anything. But it they fall
to give real service and give the pub-
lie the benefit of useful information
about their product. they do not build
up a permanent “position for them-
selves.
Somo years ago a young man who
worked for a. certain small shoe fac-
tory had this fatal gift of plausibility.
The concern used, to send out twice
a. year with a load of sample shoes to
sell from door to door in the outly-
ing districts. These samples were
mostly men's shoes of seven and eight
size.
If this fellow found a man “ho
would ordinarily have about a nine
size foot. he would persuade him to
buy one of the eight size shoes. by
telling him that his stockings were
very thick or that his foot \vcro
sweaty. and that under ordinary con-
ditions those shoes would fit.
Then he would induce a man who
had a six size foot to buy a. seven size
shoe. by telling him that if he would
get inner soles and put them inside.
the shoes would fit. Thus by his
ready plausibility he was frequently
able to sell stuff to people who were
u crsuadc folks ' “’Ork-
talk plausibly and ca p It is a record of which al‘omcn
not well pleased with the purchasc
afterward.
No one makes a. real success in
business except by supplying people
with things that give permanent sat-
lsfaction. It has been the spirit of
the stores of the Norwalks that they
have made it their first effort to give
good service. to supply the public will»
merchandise that would meet thcir
needs and have discouraged efforts to
sell goods by plausibility and smart
talking.
Hypnotism
Coue has a rival in his home. town.
Nancy. France. The rival is Dr.
Balme. lie follows Couc's trail. as a
hypnotic healer. There will be other
followers—flocks of them. Coue can
find comfort in the old saying that
imitation is the sincerest form of flat-
tery. In one sense. Coue himself is
an lrnilator. lie tells his audiences
that his psychology is old stuff with
I. new presentation. .
Instead of the “better and better‘
slogan. Doc. liaime has his patients
repeat: "Sleep is healthful."
He is right about the sleep. which
recharges our batteries and eliminates
poisons from the body. Few of us get
enough of it.
nalme's admirers think his slogan
is as good as Coue's. Probably. What
turns the trick is imagination. not the
slogan.
. . I
ats
Corned-beef—and-cabbage originated
addentaily several hundred years ago
in Kerquellens Land, small island far
southwest of Australia. An explorer.
snaking the south pole. found this is-
].na covered with .wild cabbages: He
cooked them With "bully beef" from
the “Hey. Carveth Wells, explorer.
lull! this in a. lecture.
‘ In the line of eating. it's about the
m glory since chop suey was exposed
II haVinl’ originated in San Francisco
W of China. Benefactors of hu-
,. . these inventors of new food
*’ _ tlons.
‘ ——————.‘_
Under Our, Noses
__._
m A$rahom Lincoln finished de-
. his Gettysburg address, no
flgptsuded. The 20,000 in his au—
mniy exclaimed: “0h!"-—-in
u the breVItv of his speech.
. . ed to political orations, they
led themselves for an uncom-
gong-winded talk.
I. the recollection
‘ * a, 1). Long of Somervillc.
'31:. Via raised in Gettysburg
‘ . Lincoln's. famous address
a. was 12. ' '
0‘ Mrs.
r ' ma'mcoln" audience realized
that he was hearing an
rd :0: oratory—and prob-
.1, @mthion ever pen-
.,“ ' l"HERB-Se. accord-
ent critics.
wire of time to
You. .
"HWY, bankers—and in 664 other
ting much attention. Later genera-
tions will appreciate them at their
full worth and will assign them their
rightful places in history.
an airplane will be-‘ remembered as
long as the World \Var. possibly long-
er. on into time until their exploit be-
comes legendary and distorted.
Their invention. which enables man
to move in the air instead of confined
to the earth's mrface. is a gigantic
step forward ime‘volution. the same as
the first fish that grew line into flip-
pers or crude legs so it could crawl
on land. or tins into Wings so it be~
came a bird. .
Yes' it takes the perspective of
time to distinguish real greatness.
That’s why so few of the great get
recognition: until long after they’re
dead.
Let's continue Mrs. Long's story-—
and from philosophy turn to some-
thing ridiculously ironical. yet
pathetic to laugh at.
Mrs. Long recalls: ”In the front of
the great stand were 20,000 men. wo-
men. and children. Edward Everett.
who was the spokesman of that occa-
sion. delivered an oration of
hours' length.”
After this long introductory tirade.
Abraham Lincoln rose slowly to his
the immortal Gettysburg Address.
Isn't that human nature for you.
that long introduction by the chair-
man! And no doubt_ when he got.
home he confided to his family that
he made the better speech of the two.
\Vell. possibly he did. at that. though
the odds arc. heavily against it. espec-
ially siucc great thought never hides
,itscll'Jn a snowstorm of words.
W0 m e n
Out of 678 possible occupations list-
cd by the Census Bureau. only 33 have
not yet been invaded by women.
Women have made good as judges.
lawyers. preachers, chemists. archi-
tects, surgeons. technical
sailors. stevedores. street cleaners.
'plumbcrs, blacksmiths. bricklayers.
lines of
can be proud though we are old-
t'ashioned enough to believed. t the
most successful women are the
mothers and wivcs, just as the most
successful men-4mm the nation's
j\'il-wpoilll-nre the good fathers and
husbands.
0
Speed
One American miner. on the aver-
age. brings up 'three times as much
coal as a British minor. 80 finds \V.
matters.
To give the British miner a fair
deal. we must admit that machine
Methods and case with which coal
can be extracted from some mines’. as
compared with others, has a. lot. to do
with it. However. it is a fact that the
American miner—typical of all Amer-
ican labor—has a. world's record for
speed. when he wants to. America is
a powerful dynamo. it§ current surg-
ing through us.
0
Slagecoach es
In the days when mail was handled
by stage-coaches instrad of fast trains
and airplanes. it look 14 days to send
“'0 get this from It. Mel'. Cabeen.
stamp export. -
And the people of those times
thought 14 days a very fast trip.
It makes us wonder if our mail
descendants of the year 2000.
41‘ and faster speed.
9
Extremes
It thrills us Americans to know
that l‘ncle' Sum carries letters in air-
planes over the transcontinentals-outo
at a speed of 100 miles an hour.
But let's not forget the other ex-
tremen—‘lhc one-miic-an-hour dog
team carrying mail through the
mountain passes of Alaska.
Always we seem to need both ex-
tremes. And the wheel that turns
slowly is as important, to the whole
works. as the wheel that turn fast
Applying it humanly. plodders are as
necessary as the speed artists.
Orient
China looms larger and larger as a
big market for American goods. en~
lhuscs Julian Arnold. for 20 years our
government trade representative in
the land of the yellow men. .
If you are alive in; 1940, you will
probably find China. 6hr best customer.
with Europe laggin far behind. When
Europeans fully r aiize the (rightful
mess .thcy are i {they'll move out in
multitudesfxg‘ e urge to escape from
European troubles is what built up
America. ' ,.
Note and Comment
A picture of the returned Rhino
soldiers and their children indicates
they were in the infantry.
0 O
Spring dresses are straight even
though cut by designing creatures.
. I 0 O
. Edison says he will retire at 100.
First 100 years are the hardsli. 4
e e o V .
If there were any more holidays in
February bank clerks would forget
where they worked. ’
_ e e e
Foch is asking France to go back
to the polka. waits and three-step
while others are demanding the war
dance. '
O O U
yOOur ligguage tickles us. After a
ung y‘~ strings on -
strung. _ . y you are on
U
The drank think
serve-another. ‘
. e e e
The trouble with war is
ing else but trouble. I .
0
one bad‘turn do. '
it i. new.
The “fright brothers first flight ill '
(00
tWO ’
feet—tum “said his say" in 266 words. ‘
engineers. 3
\V. Adams, Uncle Sam's expert in such
a letter from New York to Chicago .
planes will seem similarly slow to ourj
The
program for the future calls for fast-
.,
, Samsonite EVENINGSENTINEL
T00 Mach
yfflouto BE
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sws'e‘r Asa 'liiouel-l
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,
MONDAY, FEBRUARY
CASH HERE!
, M
' BY BERTON BRALEY
Rhino. Shekels. Cases, Jack: .
, Though the poets may attack.
Though the birds tnvelgh against it.
None the less—you may have sensed it
In this faulty world of men '
‘ It comes handy now and then.
19, 1%
Dough. Mazums. and Sesterces
May at times bring woe and curses;
Cash may make some people mock it;
still, its jingle in the pocket.
_ Is, I think the fact is clear,
Very pleasant to the ear.
meats, Dollars. Pounds and Pence
May be dross to certain gents.
As for me I must—shew!
Say I‘m very fond of them.
Though they may be filthy stuff.
Life without them's pretty tough.
Beans and Bullets. Lucre._'1‘in.
May be Satan's lures to sin,
‘5 Yet the Mon, the Salve. the Chink.
Has a. most melodious clink.
And—all history has shown it—
Everybody likes to own it!
(Copyright. 1923. NBA Service)
Work-Work-Work
Steady, in Healthful, Pleasant Surroundings; Permanent'fox
TheseEWho Work Right; Good._Pay; Advancement.
A New Material, Invented and Patented
by us, for which there is a growing
abundant, steady employment at
SIMPLE, PLAIN SEWING
public demand, insures
Facts About
“'hiie the word "depreciation" is.
not used in the revenue act of 1921. it
provides that in computing net income
there shall be‘ailowed a reasonable al~
lovvance for the exhaustion. tvcar and
tear of property used in the trade or
business. including a reasonable slow-
ance for obsolescene." The deduction
is confined to property actually used
in trade or business. In general it up-
plies to capital assets. the cost of
which can not be deducted as an ex-
mense.
For example. a lawyer or physician
is not permitted to write of! as a cur-
rcnt expense the cost of his profess-
sionai library. but may deduct an al-
lowance for its depreciation.
Deductions are not allowed for de-
preciation of s. taxpayers' home, the
SILVER-SHEEN YARN—A new
Orange, Fire-“bed, Crushed-berry,
LION BRAND YARNS
sweaters. iu the favorite new shades——Oalrwood. Gran-green, Burnt-
Silk-Wool Knitting, Silk-“'ool Floss. Pansy Germentown and Knitting
\Vorsted in Standard and New Shades.
Tease! Brush Wool. Suitable for Caps, Collars, Oath and Trimming.
Pompedour “'ool in \Vhite, Pink and Blue._
. Knitlng and Crochet Books.
i ‘ Combs for 'm-ush \vool.
Income Tax
therein. his
effects. nor automobiles .used
chic-fly for pleasure or con-
venicnce. Depreciation does not
apply to inventories or stock in trade.
furnishings
nor to the value of land. in trade. noti-
to the value of land. whether improv-
ed or improved.
Depreciation may be claimed on all
business property. which includes not
only buildings; but machinery of a
permanent character. automobiles.
farm tractors. mines and mill equip-
ment. furniture and books. '“
The value to be call-ed for by depre—
ciation is the cost of the property.
Howavcr. in the case of property ac-
quired prior to March 1. 1913, the de-
duction shat be computed upon its fair
market prices or value as of that date.
novelty guru. ideal for summer
Pukin and Flame.
88 Washington Street
J. I I. Mallette,
South Norwalk
an
'7
\V
and promptly.
ways on hand.
JeWeler a
58 WALL ST.
' Headquarters for
i
‘0. B. JACKSON
L Spectacles
Eye Glasses
Eyes examined by a competent optometrist—over 20 years' expe
rience right here in Norwslk~psrfeet fitting guaranteed.
Watch, clock and Jewelry repairing in the best poulhle'msnner
A complete stock of Diamonds, Watches, Clocks and Jewelry sl-
Optometrlst NORWALK
Green Watches.
$5.00 to
Look All Around You.
' Does Winter Show Signs of Going ?
What better time than now to tuck away your ankles into
shoes high enoughvfor protection, and of a high quality
that argues well for satisfaction. '
$11.00.
ilton
122 wasnmcros' er.
N muss caesium 7
‘ These Den-st, .
JANUABXM-Ind
. moans so; -_
' DAY AND HIGH! SESSIONS
. ---—- Quality footwear
-1§v<)od g :
soars seawater.
on Women’s Tailored Dresses, Waist: and Overblouses.
personal
«A...
For Women
Who are naturally skilled at sewing. Those experienced in
operating power machines especially wanted. Hours: 8:00 to
5:30. Eruployment ofl‘ice open until 6:00.
A person should have their
eyes examined at least once in
Apply at Office of
two years.
CONSULT US. '
Eyes Examined Me No MayehOff £9? COe, Ines
“‘ “d "' ' Merwin Street, Norwalk, Conn.
Glasses Fitted
Ask the girl in yon‘r neighborth who works here.
W. A. McClelland
-— incorporated -— .
orrouermsrs —. OPTlGlA‘NS
226 Atlantic Street,
STAMFORD, CONN.
Next to Woolworth' . Tel. 1631
Galvanized. ’ Ware
All Sizes Ash Gina, Garbage Cans, Goal Hods, Wash Tubs, etc.
Special Issue ,'
momma“, i ROSENFIELD BROS. .,
' HITS ‘ 125 Washington q. Phone 340 Free Delivery
AreOn Sale At ._-_--------_--._--.------------------------—----~-
A. J .Coiiins C0. THE SPIRIT OF SPRING
70,72 North Main St 3 lurks in the lines and designs of Our new feminine foot wear.
Its distinction is unique. but confined to the simplicity of SW1
taste.
Into our footwear construction goes that extra measure of
quality which can no more be purchased for less than it can
be imitated.
CONNEALLY 1:9" BRACKEN
South Roi-walk. conn. —— Store Opes Saturday Evenings.
Pastuerized' Milk and
Cream _
Sweet. Creamery Butter
Fresh Native Eggs
55c Dozen
THE N ORWALK DAIRY
COMPANY «5 . LOVERS
330s , rwslk f d I. . f. d u just WM,
nter A519] 1664‘ N0 ‘ :hsyaizekw‘ll’nhgey i?nd tiserefinest foods.
perfectly cooked, quickly and deftly
served amid congenial surroundiflts
and perfect appointments. They tint
that While to dine or sup here 11th.
heisht of table enjoyment. it is not an
extravagance. They find that 0UP
el“We: are very moderate indeed for
the. service rendered.
savers RESTAURANT
54 South Main m
loath Not-walk.
.—
‘Sachs' Delicious
NEW ENGLAND
BREAD
Fresh Rolls and Bread Twice Dally
.TRY lT ONCE AND YOU
WILL WANT lT ALWAYS
New England Bread Rye Bread
Vienna Bread
sax YOPB spoon r03 rr "
Have You Tried Our
FRENCH AND DANISH PASTRY
' trash Daily
We mnimomedmnmm Under the careers:
@mrhma Chef and Bolielt Your Patronage.
‘ ThOmas’ Chocolate Shop
- 3‘ m m sum South Norwaik-
FEEDTHE KENS SEMI-SOLID BU'H‘ERMILK
M‘chu'oaial. grit shells. etc.
m '41: laminate: ration. Try‘ s. keg. an kinds of scratch feeds-
mu 355" MWY‘NNms arm nurtures -
' {‘NONTFRMG DRINKING FOUNTADS
BEGWER & MALONE. FEED CO.
Norwalk Chronicler